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The edition for Friday, 23 October 2026

the edition for Friday, 23 October 2026

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  1. Computer chips
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    Must know · DigitalThu 20:45 IST

    AnyMind Group opens Los Angeles office to launch AnyLive in US

    AnyMind Group opened a Los Angeles office to support Asian businesses entering the United States, ET BrandEquity and Social Samosa reported. The office will roll out the AnyLive live commerce platform and AI‑driven data solutions in the US.

    Why it matters

    The US presence gives Asian marketers a direct channel to reach US consumers and to use AnyMind’s AI and live commerce tools for cross‑border growth.

    AI summary of Social Samosa and ET BrandEquity · Checked against the reports

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  2. A jewellery shop
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    Must know · CampaignsThu 07:05 IST

    ORRA launches festive film Truly Hers with six new jewellery collections

    ORRA has released its festive brand film ‘Truly Hers’, which centres on a woman’s experience of getting ready for celebrations, MediaNews4u reported.

    Why it matters

    The campaign shifts festive marketing to personal storytelling and expands ORRA’s positioning as a design‑led jewellery brand, offering marketers a new approach to connect with women.

    AI summary of afaqs!, MediaNews4u and others · Checked against the reports

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  3. NDTV Profit's screen at Bombay Stock Exchange
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    MediaThu 20:49 IST

    NDTV uses Amagi’s AdFlow Orchestrator to optimise FAST and CTV ad breaks

    NDTV has started using Amagi’s AdFlow Orchestrator to reshape its advertising breaks for free‑ad‑supported streaming TV and connected TV, afaqs! and Social Samosa reported.

    Why it matters

    The change helps broadcasters tailor ad inventory to the limits of streaming services, potentially raising fill rates and keeping viewers engaged on FAST and CTV channels.

    AI summary of afaqs! and Social Samosa · Checked against the reports

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    That's the edition for Friday, 23 October 2026. The next edition is ready at 07:00 IST.

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