Published Campaign
Dylect launches utility‑focused Diwali digital campaign
Dylect has rolled out a two‑film digital campaign for Diwali, afaqs! reported. The ads feature the brand’s ArtiMix Stand Mixer and Nutri Pro Slow Juicer being used in everyday kitchen tasks such as kneading dough, mixing batter and making fresh juice. Founder Anuj Bhatia says the spots aim to show how practical appliances can become part of daily family life beyond the festival
Reported by afaqs! and Marketing Mind