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TBWA\Lintas

TBWA\Lintas in Indian marketing and advertising news: its accounts and wins, its campaigns and the people who join and leave. The latest: Zoya launches Her Again high jewellery campaign with Anoushka Shankar.

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Fri, 23 Oct 2026

  • Published Campaign

    Zoya launches Her Again high jewellery campaign with Anoushka Shankar

    ET BrandEquity reported that ZOYA, the Tata Group luxury jewellery brand, has launched its ‘Her Again’ high jewellery campaign featuring sitarist Anoushka Shankar. The campaign, created by TBWA\Lintas of Omnicom Advertising India, draws on Indian spices and portrays a woman’s journey of self‑discovery, aimed at women in their 40s to 50s.

    Reported by MediaNews4u and ET BrandEquity

    CampaignsZOYATBWATBWA\Lintas